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Below are a few of the locations and local happenings in New York City. Because when choosing an experiential marketing event location we find it is essential to have as much information as possible about the location you choose.

NYC experiential marketing locations

Welcome to the Big Apple

When it comes to finding a location for an experiential  pop up shop activation, New York City often is at the top of the list. New York City is the most populous city in the United States with over 8 million permanent residents and is the most densely populated major city in the United States.  New York City is known around the world as the global capital for finance, media and culture.  In addition, Manhattan’s real estate market boasts some of the most expensive properties in the world. The New York subway system and commuter train stations service over 500 stations with Grand Central Station and Penn Station each seeing over 1 million people passing through these busy hubs each day.  With New York’s many famous districts and landmarks the city receives over 60 million tourists a year.  Times Square is known as the crossroads of the world and is one of the world’s busiest pedestrian intersections right in the center of the world’s most famous theater district.  Busy pedestrian plazas and parks abound across the city including Flatiron, Union Square, Herald Square, Columbus Circle and Central Park to name a few. New York City’s large, concentrated population, millions of pedestrians on the streets each day, commuter hubs, tourism and famous landmarks make it the perfect market to host an event and promote your brand with an outdoor or indoor experiential event activation!

Annual Events

New York St Patrick’s Day Parade
One of the oldest and largest such parade in the world.

New York International Auto Show
North America’s biggest and oldest car show event.

Tribeca Film Festival
Originally created in response to the September 11, 2001 tragedies, and now considered to be one of the top international film festivals as important as the Cannes and Sundance film festivals.

NYC Pride March

Museum Mile Festival

More than 50,000 people take advantage of this 3-hour event that closes the 23-mile stretch of Fifth Avenue and offers free access to many of New York’s major art.

Macy’s Firework Spectacular
A popular event that attracts more than 2-million people each year.

Nathan's Famous Fourth of July Hot Dog Eating Contest
Attracting 40,000 amused and fascinated revelers in person and nearly 2-million viewers on television.

New York International Fringe Festival
The largest multi-arts festival in North America.

New York Film Festival
Often labelled “the grand daddy” of USA film festivals, the New York Film Festival (NYFF) is organized by film critics and features many of the major films also featured in Cannes and Venice.

Village Halloween Parade
Attracting more than 2-million spectators.

ING New York City Marathon
One of the world’s most famous marathons that attracts well over 50,000 marathoners, the 26.2 mile ING New York Marathon is the biggest marathon in the USA. 

Macy's Thanksgiving Day Parade
It attracts more than 2.5-million people and another 44-million tune in to watch.

Rockefeller Center Tree Lighting Ceremony

New Year’s Eve at Times Square

Local Attractions

•    Times Square
•    Central Park
•    Bryant Park
•    Rockefeller Center
•    Empire State Building
•    Washington Square Park
•    Grand Central Station
•    Penn Station
•    Madison Square Garden
•    Javits Center
•    42nd st
•    Broadway
•    South Street Seaport
•    Chelsea Piers
•    Greenwich Village
•    Wall St
•    Lincoln Center
•    Intrepid
•    Union Square Park
•    Herald Square / Macy’s
•    Staten Island Ferry
•    Battery Park
•    NYC Subway
•    Bowling Green

Local Malls

•    South Street Seaport
•    Herald Square 

Some Local Neighborhoods

•    Carnegie Hill
•    Battery Park
•    Tribeca
•    North Sutton Area
•    Greenwich Village
•    Upper East Side
•    Financial District
•    Murray Hill
•    Garment District
•    West Village
•    East Village
•    Times Square
•    Chelsea
•    High Line
•    Dumbo
•    Noho
•    Soho

Sports Teams & Stadiums

Colleges & Universities

•    Actors Studio 
•    Albert Einstein College of Medicine
•    Alexander Hamilton Institute
•    American Institute of Applied Music
•    American Musical and Dramatic Academy
​•    Bank Street College of Education
•    Bard Graduate Center
•    Brooklyn College
•    Columbia Business School
•    Columbia University 
•    Cooper Union
•    Cornell School of Nursing
•    École libre des hautes études
•    Eugene Lang College The New School for Liberal Arts
•    Fashion Institute of Technology
•    Finch College
•    Fordham University
•    Hofstra University
•    Jewish Institute of Religion
•    Manhattan College
•    Mannes College
•    ​The New School for Music
•    Marymount Manhattan College
•    Metropolitan College
•    National Conservatory of Music
•    Nevis Laboratories
•    The New Actors Workshop
•    The New School for Drama
•    The New School for Public Engagement
•    New York College of Podiatric Medicine
•    New York Theological Seminary
•    Notre Dame College (Staten Island)
•    Pace University
•    Pratt Institute
•    Rockefeller University
•    St. Francis College
•    St. John's University
•    St. Joseph's College
•    The New School 
•    School of Visual Arts
•    Sotheby's Institute of Art
•    SUNY College of Optometry
•    Stony Brook Manhattan
•    SUNY Downstate Medical Center
•    Syms School of Business
•    TCI College of Technology
•    Touro College
•    Union Theological Seminary
•    Wagner College
•    William E. Macaulay Honors College
•    Yeshiva College (Yeshiva University)
•    Yeshiva University
•    York College, CUNY

Nearby Cities

Hoboken, NJ
Jersey City, NJ
Weehawken, NJ
Union City, NJ
West New York, NJ
Guttenberg, NJ
Secaucus, NJ
North Bergen, NJ
Bayonne, NJ
Fairview, NJ
Cliffside Park, NJ
Edgewater, NJ
Harrison, NJ
Kearny, NJ
Ridgefield, NJ

Do you want to have an
experiential event ​in New York City?

PSP Media is here as a one-stop resource to help you navigate the entire experiential marketing process to make your NYC event a success. ​

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